Coca-Cola officially inaugurates its “Coke Kham, Russia Jaam” campaign where 40 lucky winners will attend FIFA WC live in Russia.

Coca-Cola, being the official sponsor of FIFA World Cup since 1978, has introduced the biggest ever consumer campaign in Nepal. The campaign started from 15th February, 2018 and will last till 15th April, 2018. The offer is applicable to all consumers above 18 years. A daily lucky draw will be conducted and 40 lucky winner will get the opportunity to watch FIFA WC live at Russia with all expenses paid. In addition, 12,600 winners will get FIFA WC merchandises like speakers, headphones, pendrive etc. daily and two lucky winners will win 24’’ LED TV weekly.
The offer is applicable on the purchase of 300 ml, 500 ml, 1 L, 1.5 L and 2.25 L of Coke, Fanta Orange, Fanta Lemon, Sprite and Coke Zero. Nepali consumers over the age of 18 can participate in this campaign.
To participate, consumers will have to type the 10 digit unique code behind the label of the bottle and SMS it to 37722. Lucky draw is conducted everyday from the SMS received from 12 am to 7 pm.
Mr. Ambuj Singh, Country Director, Coca-Cola in Nepal said, “Coca-Cola is pleased to launch our “Coke Khaam, Russia Jaam” campaign. We celebrate our long standing partnership with FIFA, and encourage our valued consumers, to participate in this once in lifetime opportunity to win a trip to experience the FIFA World Cup live in Russia. This is our largest campaign, wherein 40 lucky consumers can win a trip to experience FIFA world cup and over 12500 consumers can win exclusive FIFA merchandise. We encourage all of you to try your luck, sending your unique code behind the label to 37722, and make your FIFA World Cup dream a reality. Nepal is a football loving nation, and the Coca-Cola system is excited to bring in this incredible experience and exposure to our consumers.”
In the press release, Mr. Puneet Varshney, Managing Director of Bottlers Nepal Limited, stated that they intend to reach even the remote sectors of the country and promote this campaign nationwide.
