Xiaomi retains its spot of top smartphone company; Becomes number one smartphone company in Nepal in Q2’21 as per new report
Xiaomi, a global technology leader, has announced that it has become the number one smartphone company in Nepal, as per leading market research firm, IDC’s Worldwide Quarterly Mobile Phone Tracker, Q2 2021 release. With a market share of 38.9% in Q2’21 in unit shipments, Xiaomi has retained the top spot since Q3’ 20.
Key highlights:
- Xiaomi Company retains the top spot in the Nepal market since a year now
- Xiaomi leads with 9% market share in Q2 2021 in unit shipments
- As per Q2 2021 mobile phone tracker, Xiaomi commands a bigger share in the market than Samsung, Vivo, and Tecno combined
- Xiaomi company had six out of the top seven smartphones in Q2 2021
Sourabh Kothari, Country General Manager - Xiaomi, Nepal said, “We are extremely thrilled to be the #1 smartphone company in Nepal for 4 consecutive quarters as per IDC. We are humbled by the love and support that we have received from our Mi Fans and hope to continue to strive and meet all gold standards that we have set for ourselves in the future.”
The brand witnessed significant growth in the market owing to the launch of multiple products across price segments such as Mi 11, Mi 11X Pro, Redmi K20 series, POCO F3 etc. It also launched 30 new ecosystem products in Nepal including Mi Watch Lite, TV Stick, Trimmer, Band 6, Sonic Bass Wireless earphones, Powerbanks, etc.
In addition, the offline expansion contributed to the overall growth of the brand. Today, strengthening their presence in Nepal, Xiaomi has set up more than 2000+ offline partner stores and 600+ Mi Preferred Partner stores across the country. The company currently holds a strong distribution network across locations in Nepal. They have also fortified their position in the market with robust after-sales service through exclusive authorized service centers as well as a dedicated service warehouse to fulfill customer requirements in Nepal.
