Ncell in for a new brand identity
KATHMANDU, May 13:
TeliaSonera’s 18 main brands will be united under an attractive common brand identity while retaining their current brand names, from today.
The company that operates Ncell in Nepal said that the foundation of the new brand identity was launched already in 2009 in TeliaSonera’s Eurasian operations and has now been developed further, and extended to the Nordic and Baltic countries.
“But today’s rebranding exercise entails more than 300 retail stores, 1,000 signs and some 500 digital interfaces, including TeliaSonera’s websites in the Nordic and Baltic countries which count close to seven million unique visitors every month.
“Our customers will get tangible benefits from being part of an international telecom group, providing cutting-edge services, technology and multi-market offerings, while having access to solutions tailored for specific local customer needs and conditions,” said president and CEO of TeliaSonera Lars Nyberg.
In less than a decade, TeliaSonera has developed into one of Europe’s and Eurasia’s leading operators. In the past few years, TeliaSonera has launched the world’s first 4G network, developed Europe’s leading IP-carrier, and built the world’s highest located mobile data network in the Himalayas, it said, adding that the Groups’ footprint now spans from the Nordic and Baltic countries, further on to Eurasia and all the way to Nepal, counting more than 150 million customers.
The new brand further strengthens TeliaSonera’s position on the international telecommunications scene by manifesting a unique combination of global reach and local execution. “Now the new brand identity is the next logical step to unify our operations across our full footprint, leveraging the combination of our international strength and local connection and create the most attractive brand within the industry, added Nyberg.
As of today, the new brand identity is implemented in Netcom and NextGenTel (Norway), Telia (Denmark), Telia (Sweden), Sonera (Finland), EMT and Elion (Estonia), Omnitel (Lithuania), TeliaSonera, TeliaSonera Finans and TeliaSonera International Carrier. It is already in use in Kcell (Kazakhstan), Geocell (Georgia), Ncell (Nepal), Tcell (Tadjikistan), Azercell (Azerbadjan), Moldcell (Moldova), and will be implemented in Ucell (Uzbekistan) in June.
TeliaSonera is now in 20 markets with close to 460 million inhabitants, in the emerging markets of Eurasia.
Source: THT
TeliaSonera’s 18 main brands will be united under an attractive common brand identity while retaining their current brand names, from today.
The company that operates Ncell in Nepal said that the foundation of the new brand identity was launched already in 2009 in TeliaSonera’s Eurasian operations and has now been developed further, and extended to the Nordic and Baltic countries.
“But today’s rebranding exercise entails more than 300 retail stores, 1,000 signs and some 500 digital interfaces, including TeliaSonera’s websites in the Nordic and Baltic countries which count close to seven million unique visitors every month.
“Our customers will get tangible benefits from being part of an international telecom group, providing cutting-edge services, technology and multi-market offerings, while having access to solutions tailored for specific local customer needs and conditions,” said president and CEO of TeliaSonera Lars Nyberg.
In less than a decade, TeliaSonera has developed into one of Europe’s and Eurasia’s leading operators. In the past few years, TeliaSonera has launched the world’s first 4G network, developed Europe’s leading IP-carrier, and built the world’s highest located mobile data network in the Himalayas, it said, adding that the Groups’ footprint now spans from the Nordic and Baltic countries, further on to Eurasia and all the way to Nepal, counting more than 150 million customers.
The new brand further strengthens TeliaSonera’s position on the international telecommunications scene by manifesting a unique combination of global reach and local execution. “Now the new brand identity is the next logical step to unify our operations across our full footprint, leveraging the combination of our international strength and local connection and create the most attractive brand within the industry, added Nyberg.
As of today, the new brand identity is implemented in Netcom and NextGenTel (Norway), Telia (Denmark), Telia (Sweden), Sonera (Finland), EMT and Elion (Estonia), Omnitel (Lithuania), TeliaSonera, TeliaSonera Finans and TeliaSonera International Carrier. It is already in use in Kcell (Kazakhstan), Geocell (Georgia), Ncell (Nepal), Tcell (Tadjikistan), Azercell (Azerbadjan), Moldcell (Moldova), and will be implemented in Ucell (Uzbekistan) in June.
TeliaSonera is now in 20 markets with close to 460 million inhabitants, in the emerging markets of Eurasia.
Source: THT
